Reports

Read our industry leading reports on the app economy at large as well as by specialized industry

Market Data

Advertising Drives $2 Out of Every $3 Spent on Mobile

data.ai’s latest State of App Revenue 2023 reveals never-before-seen insights into the complete picture of mobile monetization.

Market Data

Q1 2023 Quarterly Recap: Consumers Spend 5.5 Hours on Mobile

data.ai’s latest rundown shows price sensitivity takes center stage for mobile-first consumers

Market Data

Downloads up, spend down. How mobile gaming weathered the economic storm of 2022.

Mobile gaming certainly felt the impact of inflation and economic hardship in 2022. Game downloads were up +6.7 billion, yet spending went down - 5%. What gives? Read on to learn what was going on in the mobile gaming space in 2022 in our overview of data.ai’s State of Mobile Gaming 2023 report.

Market Data

2023 State of Mobile: If It Was Big in 2022, It’s in This Report—Along With Which Trends Should Inform Your Strategy

data.ai’s annual report uncovers TikTok’s tidal wave, love and lighter wallets in the return to “normal” in 2023

Market Data

5 Mobile App Forecasts for 2023

Jumpstart your 2023 strategy planning with data.ai’s latest mobile predictions for the year ahead.

Reports

These 10 Mobile App Genres Are Defying the Economic Downturn

As socialization enters a new norm, apps that connect consumers were among those that grew in-app spending the most in the first half of 2022.

Market Data

Macroeconomic Headwinds Report: How to Stay ‘Up’ in Down Times

The app economy won’t be exempt from the global economic slowdown, but corporate strategists and informed executives can mitigate its worst effects by identifying opportunities in mobile market data.

Market Data

These are the Mobile Games Defying Economic Headwinds — and Why

In data.ai and Deconstructor of Fun’s latest collaborative report, we dive deep into a comprehensive analysis of the mobile gaming sector and which genres are defying the economic slowdown

Reports

It's Not Luck, It's Skill: Make Every Marketing Dollar Count This Holiday Season

data.ai’s latest guide uncovers how retail marketers can hit their growth KPIs this holiday season despite smaller marketing budgets.

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