Understand how today’s hottest games acquire, retain and monetize users to learn how publishers big and small can succeed in a crowded app store.
An Inside Look at the Gaming Industry from Three Leading Women
Total is slightly down year on year, but the overall rate remains comfortably above pre-pandemic levels
Japan is a notoriously tough market for overseas publishers to crack. So how has EA Mobile kept Apex Legends in Japan's Top 10 Games by Downloads chart for 54 days?
Traditionally, hypercasual gaming is not a genre for premium income through the app stores. These titles are supposed to make all their money from advertising, right? Well, Lion Studios' Army Commander might just have changed the model.
Mobile consumers are set to download more than 13.5 billion games and spend more than $21.4 billion in the quarter to maintain the sector's COVID-fuelled boom.
New report by data.ai and IDC reveals the rising influence of female gamers, baby boomer mobile gamers, developing nations and the hypercasual subgenre
April 2022 was a stunning month for Sega and its Sonic Forces: Speed Battle game. With the launch of Sonic The Hedgehog 2 in cinemas, the title saw 160% boost in month-over-month downloads
In data.ai and IDC’s latest partnered report, we dive deep into a comprehensive analysis of the gaming sector as mobile is poised to take over 60% of market share.
Genshin Impact was the #1 game by worldwide consumer spend for Q1 2022 topping $530 million. data.ai’s latest analysis breaks down Genshin Impact’s mobile success.