Market Data
Check out the latest app statistics and insights driving the explosive growth of mobile.
CapCut: ByteDance’s Second App to Hit $100 Million Milestone
The Video Editing App Cements Top Position in the Photo & Video Vertical
Barbenheimer’s Latest Record: US Theater App Downloads Hit an All-Time High
More than $1 billion in ticket sales had to come from somewhere. Based on our findings, the ‘Barbenheimer’ phenomenon drove more than 1 million new installations of apps for the top three US movie theater chains in three weeks.
iQIYI: A Thrilling 12-Year Journey to Video Streaming Giant’s $3 Billion in Consumer Spend
The streaming video on demand app cements its position in the exclusive $3 billion club alongside major players like Google One and Tinder.
Rovio’s Removal of Paid Angry Birds
Is it better to re-launch or re-skin a mobile game? An analysis of Rovio’s monetization strategy across its Angry Birds app IP portfolio.
Consumers Spent More than 2.5 Trillion Hours on Mobile in the First Half of 2023
Global time spent on mobile climbed 4% from H2 2022 to surpass 2.5 trillion hours on Android devices for the first time.
Meta’s Threads Crosses 150M Downloads Worldwide after Seeing Nearly 100M Active Users in First Three Days
The blockbuster app reached its latest download milestone 5.5 times more quickly than the second-fastest app to do so.
Merge Mansion’s Viral Ad Campaigns
How Merge Mansion drove sustained User Acquisition (UA) growth through viral ad campaigns, and what this tells us about mobile marketing in a post-ATT world.
Mobile Bounces Back: Global In-App Spending Grows Year-Over-Year to Record $67.5 Billion in H1 2023
Positive growth in mobile consumer spend returned at a healthy 5.3% year-over-year after a decline in 2022. Downloads were also up by 3.2%.
Twitter Challenger Bluesky Social Reaches 1 Million Download Milestone
In the growing landscape of microblogging social networks, a challenger from Twitter’s co-founder is picking up momentum after passing a significant waypost for adoption.
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