Mobile Gaming

The World’s Mobile Gamers are Downloading More Than a Billion Titles Every Week

Donny Kristianto

Total is slightly down year on year, but the overall rate remains comfortably above pre-pandemic levels

Back in 2014, reports emerged saying something remarkable about the video game industry: it was outgrossing movies and music combined. For those entrenched industries, this was astonishing news. Many of them perceived gaming as a niche pastime, of interest only to adolescents.

In fact, gaming was already vastly lucrative – and it was only just getting started. Why? Because it was around this time that mobile gaming was moving into the mainstream. The mobile platform would take the market to new heights. And those who were cautious earlier would be among its most devoted participants.

Now, we can see the impact that app-based gaming has made. Earlier this year, published research which projected that the global gaming industry would generate $222 billion worldwide — with mobile gaming accounting for 60% of the total.

Our new data for Q3 2022 confirms that this projection still stands.

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October 19, 2022

Mobile Gaming

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