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All Bets Are Off as App Annie Explores Casino Gaming in the UK

App Annie announces the release of its newest report highlighting casino gaming apps in the United Kingdom. Previously in Europe we explored the retail app economy in Germany and France, as well as apps leading video content distribution. This report focuses on the explosive mobile gambling industry in the United Kingdom — one of the few regions in the world that offers real money gambling.

And they’re off! The gates have opened, and mobile gambling is quickly picking up the pace. As sports betting and casino gaming move from physical and web-based locations to mobile devices, it’s a sure bet this soon-to-be $100 billion sector will be a must-watch in 2015 and beyond. This report explores the reasons behind this shift, and the abundance of publisher opportunities for those who are looking to enter or enhance their position in the app stores.

UK Casino Gaming Spotlight Example ImageSee which iOS gambling-related subcategories experienced the highest growth in the UK, plus the underlying factors.

Below are some of the key takeaways from our free report:

  • Growth and Change in Mobile Casino Gaming
    See how the mobile casino gaming space is changing worldwide on the iOS App Store and Google Play, along with the industry’s top publishers and subcategories.
  • Mobile Casino Gaming in the UK
    The UK has a considerably strong mobile casino market, and we outline the key factors causing these apps to grow. We include a handful of actual examples and strategies from top publishers.
  • Future Opportunities in Mobile Casino Gaming
    Learn about the upcoming developments to the industry that will propel the casino gaming market even higher in 2015 and beyond.

To gain access to the full 16-page report, click the download button below:



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January 7, 2015

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