data.ai Connect

Make your reporting easier - ConnectPlus!

Taylor Lundgren

A general overview of the features in ConnectPlus and how they benefit customers like you. Covering use cases, how to connect and what the benefits are - you’ll see ConnectPlus has something for everyone.

Running a mobile business today requires you to use multiple tools to collect the data you need to make decisions.Fragmented data sources spread across multiple platforms creates problems in gaining a comprehensive view of app performance and leaves you vulnerable to blind spots and missed opportunities. With thousands of new apps launching every week making  data driven decisions is table stakes. data.ai’s exclusive ConnectPlus offers developers a powerful tool to centralize all of your disparate data, at no cost. Let's dive into what ConnectPlus is, the benefits of using it, and how to get started.

What is ConnectPlus?

ConnectPlus, by data.ai, brings all of your app store, business and marketing data into one platform helping you to visualize your mobile performance in one platform. It acts as a bridge, allowing developers to seamlessly integrate their App Store and Google Play data with other essential tools such as user engagement metrics, marketing analytics and ad networks.

Unlike using Apple and Google reporting directly, ConnectPlus allows you to unify your data across operating systems and consolidate them with pre and post-install reporting from your additional partners. Integration of your different data sources provides you with a centralized hub for comprehensive app performance analysis. 

With ConnectPlus you have the capability to unite your Apple, Google Play  and even Amazon app store data with usage tools like Google Firebase, user acquisition channels like Facebook or TikTok, and over 25 other ad platforms - all in one, simple dashboard.

Additionally, ConnectPlus brings in data.ai’s proprietary intelligence data so you can benchmark against your competitors and quickly analyze how your apps are performing against the market. 

Benefits of Connecting with data.ai

1. Streamlined Data Management

ConnectPlus simplifies the often tedious task of manually exporting and importing data between multiple data platforms. By syncing your app store data directly with other tools, you can save time and reduce the risk of errors, ensuring that all stakeholders are working with the most accurate and up-to-date information.

2. Comprehensive Performance Analysis

By connecting with data.ai, you gain access to a wealth of data related to your app's performance. This data can be invaluable for understanding your app's market positioning and optimizing your strategy to enhance user engagement and app store visibility.

3. Data-Driven Decision Making

With integrated data from data.ai, you can make data-driven decisions about your app's marketing strategy. This means allocating your resources more effectively, identifying the most promising user acquisition channels, and maximizing your return on investment.

4. Automated Reporting

ConnectPlus also streamlines reporting processes. Instead of manually unifying data from multiple sources including app store, user acquisition and ad platforms - you can set up automated reports that provide you with regular insights into your app's performance. This not only saves time but ensures that you always have your finger on the pulse of your app's performance.

5. Information Sharing

With ConnectPlus, you can control who has access to your data. Grant permissions or restrict visibility to specific apps in your portfolio to ensure that people in your organization are seeing the data and insights that they need to see and aren’t being distracted by an overwhelming amount of information.

6. Competitive Benchmarking

Add context to your data and ensure that you’re staying ahead of the competition by comparing your first-party data to market estimates and genre benchmarks. ConnectPlus will allow you to specify your genre and event identify custom lists of apps that you want to track your metrics against.

 

How to get connected with ConnectPlus

Getting started with data.ai’s ConnectPlus is a straightforward process:

  1. Log into Your data.ai Account: If you don't already have one, sign up for a free data.ai account.
  2. Navigate to ConnectPlus: Once logged in, go to the ConnectPlus section in your account dashboard.
  3. Select Integration: Choose the integration you want to set up. data.ai offers connections to various platforms, including ad networks, analytics tools, and CRMs.
  4. Follow Setup Instructions: Each integration may have slightly different setup instructions, but they are typically easy to follow. You will need to provide necessary information like API keys or authentication details, depending on the platform.
  5. Test the Connection: It's a good practice to test the connection to ensure that your data is syncing correctly.
  6. Customized Data Sharing: Depending on the platform, you may be able to customize what data is transferred and how frequently it is updated.
  7. Monitor and Optimize: Once the integration is in place, regularly monitor the data flow and make adjustments as needed to align with your goals and objectives.

data.ai ConnectPlus is a game-changer for app developers, offering them the opportunity to unlock valuable insights and save time in managing their app data. By connecting your app store data with other business tools, you'll be better equipped to make informed decisions, boost your app's performance, and ultimately drive success in the competitive mobile app market.

Find out more about linking up with ConnectPlus: Here

February 1, 2024

data.ai Connect

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