September 15-24th. Join an immersive digital monetization education experience. Learn from industry experts about monetization trends, tips, and tricks.
In the peak of the programmatic age, publishers face a number of challenges from shifting ad spend driven by the global pandemic, to greater ad quality and measurability expectations from advertisers, to increasing platform regulations that hamper existing targeting capabilities, to growing cross-channel user experience expectations. App Annie is excited to present a new and exciting ad monetization education series to help you face these challenges head on.
With 4 insightful courses spread across 2 weeks in September, we’re sharing insights, tips and tricks on today’s challenges and opportunities in programmatic advertising and publisher monetization. Learn from leading experts and practitioners across programmatic advertising, marketing technology, and publishing in the APAC region.
In this program, we will focus on the pressing trends on ad monetization and unlock the data performance potential that is affecting the publishing industry.
Whether you’re starting to monetize, or have been deeply embedded in the monetization landscape over the last few years, this series will refresh your skill sets and help you to evolve your strategy and take advantage of recent trends.
You only need to sign up once and be enrolled in all 4 courses and 11 lessons. Read what we have in store for you.
TUESDAY, SEPTEMBER 15
Ad Monetization in a Programmatic World
Understand the state of monetization and how programmatic changes are affecting efficiency, stakeholder engagement, brand safety and optimization. Hear from panelists including leaders from App Annie, Xandr, Index Exchange, OpenX and South China Morning Post on the trends, challenges, and opportunities taking place in the Asia-Pacific region.
If that sounds interesting to you, please request an invite to attend at this link.
THURSDAY, SEPTEMBER 17
Driving Value through Transparency & Measurement
Compete in an advertising ecosystem that goes beyond CPA and CPC with tips and tricks on ways to drive higher yield monetization, and optimize toward retention and KPI efficiency. Hear from speakers including leaders from App Annie, PubMatic and TAG.
If that sounds interesting to you, please request an invite to attend at this link.
TUESDAY, SEPTEMBER 22 
Making Sense of Programmatic Capabilities
Dive deeper to understand the key bidding and identity solutions across web and mobile in-app environments as well as strategies for optimal mobile ad monetization. Navigate targeting the right users in a changing cookieless and post-IDFA landscape. Hear from speakers including leaders from App Annie, MoPub, PubMatic, Index Exchange, OpenX and LiveRamp.
If that sounds interesting to you, please request an invite to attend at this link.
THURSDAY, SEPTEMBER 24
Optimizing Your Monetization Mix
Learn how to balance your monetization goals with your partner ecosystem and user expectations. Explore the optimal network mix and attend a gaming specific session on best practices for the industry. Hear from speakers including leaders from App Annie, Media Prima, Carousell, and Verve Group.
If that sounds interesting to you, please request an invite to attend at this link.
We’re excited to bring together leading monetization minds across the APAC region to help you uplevel your revenue generation strategy. Sign up today and get certified as an ad monetization expert!
August 20, 2020
App Monetization