App Annie Adds CPO to Ramp Up Company Momentum

Aaron Mahimainathan joins as company CPO to help App Annie scale.

App Annie is excited to announce the appointment of Aaron Mahimainathan as Chief Product Officer.

Mahimainathan brings over 20 years of experience in various high-impact roles in product management, product marketing and GTM strategies. As CPO, he will be responsible for expanding App Annie’s mobile app intelligence products.

This announcement follows the recent addition of Chief Marketing Officer Al Campa in June. He joins App Annie’s executive team, which is comprised of various tech innovators with experience in global marketing strategy, mobile gaming, digital platforms, finance and B2B technologies.

“We continue to evolve our platform to meet demands of current and future clients as app intelligence becomes even more valuable to all businesses,” said Bertrand Schmitt, CEO and co-founder at App Annie. “Aaron’s vast leadership experience leading product creation and management, combined with his customer-centric approach, will bring valuable perspective and expertise to App Annie as we ramp up momentum.”

“Most companies are using mobile to better engage their customers, and need insights to expand their businesses into apps,” says Aaron Mahimainathan, Chief Product Officer, App Annie. “I’m looking forward to working with the clear market leader whose product suite plays an integral role in the evolution of the mobile and mobile app space. It’s an exciting time to join as we continue to scale our growth.”

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November 3, 2016 News

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