Market Data

Ramadan 2022 Drives Boom in Mobile Shopping & Hypercasual Gaming

data.ai’s latest analysis shows consumers in Indonesia, Malaysia, Singapore and Pakistan complemented Ramadan retail sales with Buy-Now-Pay-Later (BNPL) and Coupons & Rewards apps

Market Data

The State of Food & Drink on Mobile 2022 Report: How Can Apps Adapt to Cost-Conscious & Time-Crunched Consumers?

data.ai’s report, Powered by App IQ, illustrates how businesses can meet new mobile-first customer expectations for accessing groceries, drinks and meals.

Product Announcements

Reviews Speak Volume!

Stay tuned to your audience with the power of Advanced Reviews. Now also on Android.

Product Announcements

What’s Your Summer App Plans?

Get ready for summer with App IQ Taxonomy for Travel, Lifestyle, Photo & Video

Market Data

American Shoppers Predicted to Spend 70 Million Hours on Mobile During 2022 Amazon Prime Day Holiday

As consumers seek deals amidst ongoing inflation, time spent in shopping apps expected to grow 39% from Prime Day 2021 and 137% from 2019

Market Data

Q2 2022: App Market on Target for 34 Billion Downloads and $33 Billion Across Apps and Games in Consumer Spend

Mobile app sector maintains its remarkable financial clout, with total consumer spend for the quarter up 21% since the start of the pandemic in Q2 2020.

Mobile Gaming

Everything to Play For: Mobile Games Market Set to Generate 30% More Revenue in Q2 2022 Than in Pre-Pandemic Level

Mobile consumers are set to download more than 13.5 billion games and spend more than $21.4 billion in the quarter to maintain the sector's COVID-fuelled boom.

Mobile Gaming

2022 Gaming Spotlight: No Such Thing as the Average Mobile Gamer – New Research Confirms Market Embraces Every Demographic, Age, Region and Genre

New report by data.ai and IDC reveals the rising influence of female gamers, baby boomer mobile gamers, developing nations and the hypercasual subgenre

Mobile Minute

Mobile Minute: Despite Inflation, Travel and Navigation App Downloads Surpass 1.4 Billion Worldwide from January to May 2022 Ahead of Peak Travel Season, Up 25% YoY

data.ai’s latest analysis shows the US downloads of AirBnB, Booking.com and Expedia doubled in the first week of May vs the first week of 2022 as consumers plan for summer travels.

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