Editor's Choice
Mobile Minute: They Brag About Not Using Social Media, But Is It True? Find Where Gen Z's Are Hiding on Mobile and the Right Partners to Target Them
data.ai’s latest analysis finds Gen Z users in the US Engage 19% More Than Millennials and OverIndex for Instagram,TikTok & Snapchat
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The 2022 Australian Mobile App Report: Build a Data-Fueled Marketing Strategy to Reach Aussie Consumers
data.ai partnered with Branch and M&C Saatchi to analyze 5 major categories shaping the Australian app market to help marketers plan their digital media strategy for success.
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Health is Hot This Summer
Get on 2022's Summer Wellness trend with App IQ’s enhanced Health & Fitness taxonomy and new subgenres.
Read moreMobile Minute: They Brag About Not Using Social Media, But Is It True? Find Where Gen Z's Are Hiding on Mobile and the Right Partners to Target Them
data.ai’s latest analysis finds Gen Z users in the US Engage 19% More Than Millennials and OverIndex for Instagram,TikTok & Snapchat
The 2022 Australian Mobile App Report: Build a Data-Fueled Marketing Strategy to Reach Aussie Consumers
data.ai partnered with Branch and M&C Saatchi to analyze 5 major categories shaping the Australian app market to help marketers plan their digital media strategy for success.
Health is Hot This Summer
Get on 2022's Summer Wellness trend with App IQ’s enhanced Health & Fitness taxonomy and new subgenres.
Mobile Users In Two Regions Now Spend 5.7 Hours A Day In Apps
New data.ai research reveals the total dominance of the mobile lifestyle in Indonesia and Singapore – and reports that users in 13 regions now commit more than 4 hours a day to apps
Mobile Minute: Average Time Spent Per User in Pet-Related Apps Saw A 75% Increase in Q1 2022 from Q1 2021
data.ai’s mobile data reveals pet adoption at an all-time high since the beginning of the COVID-19 pandemic
State of Mobile 2022: Market Spotlight on Middle East & North Africa Report
New data from data.ai confirms MENA is a rapidly growing market on mobile across many key verticals – with consumer spend up +110% in live streaming apps and +45% in gaming apps YoY.
Fast Food is Getting Faster: Downloads of Ultrafast Food & Drink Delivery Apps Surge by 266% in a Year
data.ai’s new report reveals speedy delivery is among the most dynamic sector in the Food & Drink app space, with sessions up 214% to 1.8 billion in Q1 2022
The Mobile Trends That Occurred During Ramadan 2022
data.ai’s latest analysis shows consumers in Indonesia, Malaysia, Singapore and Pakistan complemented Ramadan retail sales with Buy-Now-Pay-Later (BNPL) and Coupons & Rewards apps
Gaming Deep Dive Part 2: How Army Commander Took Advantage of the Unserved 'Hypercasual Military' Market
Lion Studios' Army Commander may be a hypercasual game, but it has much in common with militaristic 'core' titles. Is this the key to its extraordinary success?
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